MAS, INC.

Premium Brand Spotlight

BERING. Ice-Inspired Danish Design.

At MAS, Inc., we showcase brands that combine style, substance, and sustainability. This month, we’re proud to feature BERING, the Danish watch and jewelry brand inspired by the stark, pristine beauty of the Arctic.

A Vision Born in the Arctic

Founded in 2010, LED by René Kaerskov, Michael Witt Johansen, and Lars Gram-Skjønnemann, BERING is built on Arctic adventure. Kaerskov’s parachute plunge at the North Pole in 2008, combined with Johansen’s Greenland memories, formed the foundation of BERING’s minimalist, timeless aesthetic. The brand’s name honors explorer Vitus Bering, the first European to cross the strait linking Alaska and Asia.

Why BERING Shines

  1. Minimalist Danish Craftsmanship
    Clean lines, slim profiles, and arctic-inspired elegance define BERING watches and jewelry—a perfect blend of aesthetics and function.

  2. Premium Materials
    Products feature 316L stainless steel, sapphire crystal, high-tech ceramic, plus options like titanium, solar movement, and ocean-harvested recycled straps, engineered for durability and sophistication.

     

  3. Charitable & Sustainable
    BERING supports Polar Bears International through its “Time to Care” initiative, uses recycled packaging, and crafts straps from ocean-bound plastic—reflecting a deep environmental commitment.

     

  4. Broad Collections From ultra-slim Max René and Solar watches to elegant Ceramic, True Aurora, and Titanium series, BERING offers cohesive designs across both watches and jewelry, including modular rings utilizing its Twist & Change system.


  5. Verified Quality Using reliable Japanese Seiko quartz movements, BERING delivers Swiss-level reliability at accessible prices. Users note sapphire crystal and durable cases backed by dependable performance.

MAS x BERING: Fulfillment with Precision

Leveraging our premium fulfillment services, MAS, Inc. ensures BERING’s sleek timepieces and jewelry arrive securely, on time, and ready to delight—whether for individual customers, boutiques, or large-scale retailers.

Explore a world where minimalist design, robust materials, and eco-conscious practices meet. Ideal for customers seeking clean aesthetics, lasting quality, and purposeful impact.

Visit beringtime.com to explore their collections, or contact MAS, Inc. to learn how we can deliver BERING’s timeless Arctic-inspired elegance to your customers.

Since 1971

With the leading brands and distribution services, MAS is able to provide every level of service needed to promote, engage, incentivize, and fulfill with flexibility and reliability. Our experience means we can provide what you need at any point in the incentive process – from hosting the program to the final mile delivery – while providing a multitude of services along the way.